Happy New Year 2019! Again this time, it is an exciting moment to share some statistic of my blog SimplySfdc - a blog dedicated to all Salesforce users and community around the world - in 2018.
In 2018, I wrote more blog compare to 2017 (more than 85% blog), total pageview and total session increase accordingly.
| Page | 2018 | 2017 | 2016 | change* |
| Total New Page | 63 | 34 | 76 | 85.29% |
| Total Pageviews | 171,249 | 115,744 | 161,516 | 47.95% |
| Total Sessions | 149,574 | 97,310 | 130,724 | 53.71% |
| Pages / Session | 1.14 | 1.19 | 1.24 | -3.74% |
Similar with previous years, organic search always contributes the largest portion of traffic source in 2018, and this year it increased by 2%. Direct traffic growth for 2.5%, this is a good sign that simplysfdc.com blog has become more trusted and followed by more people. Both referral and social channel lower in 2018.
| Channel Source | 2018 | 2017 | 2016 |
| 1. Organic Search | 69.63% | 67.66% | 78.79% |
| 2. Direct | 27.15% | 25.64% | 12.68% |
| 3. Referral | 1.76% | 4.09% | 3.34% |
| 4. Social | 1.46% | 2.60% | 5.19% |
Google, as we know, is the king of search engine for many years, the same applies for simplysfdc.com blog in 2018, it contributes more than 97% of traffic, which is 1% increase compared to 2017. Bing and Yahoo stay at the 2nd and 3rd spot in a very far distance, and both search engine contribution as search engine decrease in 2018 compared to 2017, would this mean anything in the search engine war globally?
| Top Search Engine | 2018 | 2017 | 2016 |
| 1. Google | 97.48% | 96.46% | 97.29% |
| 2. Bing | 2.02% | 2.66% | 1.90% |
| 3. Yahoo | 0.47% | 0.77% | 0.70% |
| 4. Other | 0.03% | 0.11% | 0.11% |
A huge change in the social media landscape in 2018 for the traffic contribution for simplysfdc.com. Twitter contribute more than half of the traffic from social media - this is aligned as Twitter is the most prominent social media among Salesforce #Ohana. While LinkedIn contribution drops to 15% only.
| Top Social Media Source | 2018 | 2017 | 2016 |
| 1. Twitter (#2 in 2017) | 56.50% | 26.42% | 29.07% |
| 2. Facebook (#3 in 2017) | 18.00% | 7.15% | 4.45% |
| 3. LinkedIn (#1 in 2017) | 15.65% | 44.81% | 21.77% |
| 4. Blogger (#5 in 2017) | 4.17% | 4.61% | n/a |
| 5. Google+ (#4 in 2017) | 2.30% | 7.11% | 11.43% |
There is no change in the top 6 countries of the visitors, however, US visitors drop for more than 7.5% of the total number of visitors. All other countries contribute more visitors in term of percentage of the visitors. Top six countries represent more than 79 % of blog visitors.
| Top Visitor Country | 2018 | 2017 | 2016 |
| 1. United States | 41.84% | 49.45% | 49.04% |
| 2. India | 23.88% | 19.56% | 20.41% |
| 3. United Kingdom | 4.95% | 4.61% | 4.88% |
| 4. Australia | 3.30% | 2.58% | 2.17% |
| 5. Canada | 2.92% | 2.38% | 2.12% |
| 6. France | 2.18% | 1.90% | 1.87% |
From cities perspective, all 6 cities from 2017 still appear in 2018, but New York and San Francisco drop to #5 and #6 with lower percentage compare to 2017. Top 6 cities represent almost 19% of the total visitors.
| Top Visitor City | 2018 | 2017 | 2016 |
| 1. Bengaluru | 6.08% | 5.24% | 5.74% |
| 2. Hyderabad | 3.76% | 3.76% | 3.51% |
| 3. London (#5 in 2017) | 2.50% | 2.37% | 2.57% |
| 4. Pune (#6 in 2017) | 2.32% | 1.97% | 2.00% |
| 5. New York (#4 in 2017) | 2.30% | 2.80% | 2.98% |
| 6. San Francisco (#3 in 2017) | 1.89% | 3.02% | 3.39% |
This statistic includes access from desktop and mobile. Total top 5 web browsers contribute more than 98% of the visitors. For an unknown reason, Internet Explorer takes over Firefox and Safari as #2. Chrome becomes more and more popular among web browser used by visitors.
| Top Visitor Web Browser | 2018 | 2017 | 2016 |
| 1. Chrome | 83.34% | 81.33% | 78.88% |
| 2. Internet Explorer (#4 in 2017) | 5.43% | 4.65% | 4.46% |
| 3. Firefox (#2 in 2017) | 4.64% | 6.36% | 8.37% |
| 4. Safari (#3 in 2017) | 3.28% | 5.32% | 6.80% |
| 5. Edge | 1.71% | 1.11% | 0.64% |
In terms of operating system, there is no change in the top 5 web browsers, however, Android users take over iOS from #4 to #3. Windows user users increase by almost 2%. Total access from mobile only 5.42% of the total of visitors, down from 6.53% in 2017, while table users stable at 0.70% in 2017 and 0.79% in 2018. This makes sense because most of the visitors access this blog when they have difficulty in configuring Salesforce using the desktop/laptop.
| Top Visitor Operating System | 2018 | 2017 | 2016 |
| 1. Windows | 75.13% | 73.36% | 73.78% |
| 2. Macintosh | 17.12% | 17.93% | 17.04% |
| 3. Android (#4 in 2017) | 3.15% | 2.63% | 2.18% |
| 4. iOS (#3 in 2017) | 2.80% | 4.10% | 5.26% |
| 5. Linux | 1.36% | 1.23% | 1.23% |
In screen resolution, 1536x864 appears as a new resolution at spot #3, however, actually this is 1920x1080 resolution with the display setting 125% zoom. So in total, 1920x1080 contribute more than 30%, which is 10% above older laptop screen resolution 1366x768. 1920x1080 found in high-end laptop and LCD monitor. 1280x720 now raise one spot, this resolution mostly found at the middle-end tablet or mobile phone.
| Top Visitor Screen Resolution | 2018 | 2017 | 2016 |
| 1. 1920x1080 | 21.87% | 20.87% | 22.46% |
| 2. 1366x768 | 20.09% | 21.63% | 26.81% |
| 3. 1536x864 (new) | 8.53% | 8.12% | n/a |
| 4. 1440x900 (#3 in 2017) | 8.23% | 8.44% | 8.94% |
| 5. 1280x720 | 6.63% | 4.63% | 2.21% |
| 6. 1600x900 (#4 in 2017) | 4.20% | 5.92% | 8.22% |
Top 5 Popular Page
For popular pages, 3 of 5 top pages from 2017 still stay in 2018.
SOQL query LAST_WEEK ; LAST_N_DAYS:n ; N_DAYS_AGO:n (#4~2017; #2~2016; #1~2015; #6~2014) drop to #7 in 2018.
Salesforce: Data Loader Time Zone (#5~2017; #8~2016; #13~2015) drop to #13 in 2018.
A new blog about Mass Action in the Lightning post in early 2018 gain popularity to #4.
1. Salesforce: How to export Attachments? (#1~2017; #4~2016; #4~2015; #5~2014)
2. Salesforce: ISBLANK() or ISNULL() (#3~2017; #1~2016; #2~2015; #3~2014)
3. Salesforce Web-to-Lead with Enable spam filtering (#2~2017)
4. Salesforce: List View Mass Action in Lightning Experience (new blog 2018)
5. Salesforce: Activity Controlled by Parent (#17~2017)
Top 5 Referral Site
1. Salesforce Ben ~ Ultimate Salesforce Blogs List
2. SrinuSFDC ~ Admin 201 Sample Questions 1 - 20
3. Salesforce Ben ~ May Round Up of the Top Blog Posts!
4. Salesforce Ben ~ June Round Up of the Top Blog Posts!
5. Salesforce Ben ~ February Round Up of the Top Blog Posts!
4. Salesforce Ben ~ June Round Up of the Top Blog Posts!
5. Salesforce Ben ~ February Round Up of the Top Blog Posts!
Sub Blog
I also have 3 sub-blog, where the traffic is not part of the statistic listed above:
- http://app.simplysfdc.com which contain apps related to Salesforce
- http://blog.simplysfdc.com which contain all active blogs related to Salesforce
- http://champion.simplysfdc.com which contain interview with awesome people and Salesforce user group leader from around the world
Reference:
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